This is our second season carrying Soulland, and we think it’s even better than the last. The shirting is top-notch as always, with Tencel standouts like the Harry Shirt and the Orson Shirt in Green and Purple AOP, as well as the more traditional Neil Shirt. Spring/summer essentials like the Erich and Simon Pants, Zodiac tee, William Shorts, and Porter Shorts are great options for anyone looking to fill a hole in their wardrobe. And of course, Soulland’s outerwear is absolutely bonkers. The Clay Vest is an ultra-versatile beauty, while the Mapp Jacket has us a little stunned to be honest—that French jacquard fabric is mind-blowing. With this SS21 collection, Soulland has fully won our hearts.
Soulland Fabric Care
For all SS21 Soulland products, we recommend machine washing on gentle in cold water and hanging to dry.
In the messy copycat world of fashion it’s rare to find a brand that you can truly call one-of-a-kind, but Danish label Soulland is one of those curious beasts. Over the past two decades, these Copehageners have dialled in on a unique formula, taking the best of Scandinavian menswear and spicing it up with streetwear flourishes. As Soulland’s style has evolved, so too has their commitment to sustainability. What started as recycled polyester tags and organic cotton tees finally culminated in the brand’s 2020 Responsibility Paper, an in-depth report on the sustainability and social activism initiatives that Soulland is undertaking. In their own way, Soulland is redefining what is possible for small independent brands in the field of sustainable fashion. While they readily admit to not being perfect, they’re doing a damn good job. I caught up with CEO and co-owner Jacob Kampp Berliner to discuss…