Sunflower

Sunflower is a Copehenhagen-based design collective that rebels against the fleeting nature of fashion, designing understated, undeniably modern menswear that will stand the test of time. Keen students of the past, their collections are often rooted in particular historical epochs, but always with one eye looking towards the future. Their excellent knits are what win many over, but we've found that Sunflower create some of the most well-rounded, complete collections around. If you find yourself in search of quality fabrics and understated silhouettes that enrich any outfit, look no further.

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Sunflower FW24 Collection

Sunflower's '80s-inspired collection draws from the contrasting worlds of New York's punk scene and the power-driven corporate culture of the decade.

In an interview with Vogue, Ulrik Pedersen shared his vision for Sunflower's latest collection: "Bling, flash, logos… they’re over. Men are ready to dress up again, to look sharp." Pedersen highlighted the importance of incorporating movement and technical fabrics with stretch to resonate with a generation unfamiliar with traditional suiting. "Young people don’t want to look like their dads; the look needs to be playful." This philosophy is central to Sunflower's approach, leading to a collection that expertly balances classic and contemporary styles.